Department: Buying & Product Development
Location: Chalton, Bedfordshire
Reports To: Packaging Specialist
About the Role
We are seeking a motivated and creative Product Marketing Apprentice to join our Buying and Product Development team. This is an exciting opportunity to gain hands-on experience in product marketing, working closely with packaging, design, and commercial teams to support the development and promotion of our product portfolio.
Key Responsibilities
- Assist in the creation and execution of product launch plans.
- Support market research activities to gain a deeper understanding of customer needs, competitor offerings, and industry trends.
- Help develop product positioning, messaging, and product packaging.
- Collaborate with the design and content teams to produce product imagery (e.g., for brochures, web content, social media posts).
- Conduct product photography and editing for use in both printed and digital media, including internal and customer websites.
- Monitor campaign performance and assist Product Managers in understanding key metrics.
- Maintain the image library.
- Create packaging specification documents to align with the needs of the company and its customers, and to share with suppliers.
- Attend team meetings and contribute ideas to improve product visibility and customer engagement.
- Support the Packaging Specialist in meeting sustainable packaging objectives and gathering supporting evidence from factories.
Skills & Experience
- Passion for marketing, branding, and consumer products.
- Strong written and verbal communication skills.
- Creative mindset with attention to detail.
- Ability to work collaboratively and manage multiple tasks.
- Familiarity with graphic design tools is a plus.
- Basic knowledge of photography and image editing software (e.g., Adobe Photoshop, Lightroom, InDesign or Illustrator) is desirable.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- GCSEs (or equivalent) or A-Levels (or equivalent) qualifications preferred.
What We Offer
- Structured apprenticeship training and mentoring.
- Opportunity to work on real projects and make a meaningful impact.
- Career development support and potential for progression.
- A friendly, inclusive, and creative working environment.